It’s simple!
Somaliland and somalia does not control it’s media. There is no cultural and identity awareness. The majority’s understanding of beauty has been depicted by the TV, Arab, Indian and American shows. There are no Somali/African TV cables in Somalia. The majority are people with little education if any at all, who streamed into the cities from villages, herding animals, after the civil war, when the majority of the wealthy educated Somalis left to Western and Arab countries escaping the chaos of death and the collapse of the State. In order to measure up to what they see on TV and fill the gaps the war destroyed in our culture and dignity, Somali people started importing a different cultures and alien norms of self-importance, standards of beauty which even extended to food types and language. This has led to a generation of self-loathing. A person speaking English, Arabic or even Swahili is more like to get a job than a fully qualified only Somali speaking individual. We have demeaned our own heritage and self-worth is measured by how westernised you appear. You might argue that this is a form of self-inferiority complexity;
however it is ignorance and a lack of an identity and culture.