Somali food marketing in North America

That 50 cent post has me thinking I’ve seen a bunch of celebrities now eating at Somali restaurants all in London/UK though how can we in North America take advantage of this to market our food to the mainstream as well as reer UK have as you well know that is a form of cultural soft power share your thoughts below on how this can be done
 
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Thank you good suggestions a lot of it comes down to marketing on social media most Somali restaurants are marketed to the community which is fine but its also not a large enough customer base in the long run Somali influencers with big TikTok pages should do what reer London do and promote different spots
 
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